Frieha Altaf
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Frieha Altaf is a Pakistani actress, former model, host, film director, producer and human rights activist. She is the CEO of her own Catwalk Event Management and Sahil which she founded in 1989. She also worked in classic dramas '' Rozi'' and '' Kohar''. Frieha also worked in many films ''
Lahore Se Aagey ''Lahore Se Aagey'' (; ) is a 2016 Pakistani road-comedy romantic film directed by Wajahat Rauf, written by Yasir Hussain and Produced by Wajahat Rauf, Asfand Faruok, Salman Iqbal, and Jarjees Seja. The film is a spin-off to 2015 comedy fil ...
'', '' Wajood'', ''
Baaji ''Baaji'' () is a 2019 Pakistani romantic drama film, directed by Saqib Malik and produced by his Production company Page 33 Films. The film features Meera as Shameera Osman Khalid Butt as Rohail Khan/ Khalid Osman, Amna Ilyas as Neha, Mohsin Abb ...
'' and ''
Parey Hut Love ''Parey Hut Love'' () is a 2019 Pakistani romantic comedy film, directed by Asim Raza. Written by Imran Aslam, the story revolves around a young free-willed, commitment-phobic, aspiring actor Sheheryar (Sheheryar Munawar) and a strong-willed ...
''.


Early life

She completed her education from US and later returned to
Pakistan Pakistan ( ur, ), officially the Islamic Republic of Pakistan ( ur, , label=none), is a country in South Asia. It is the world's List of countries and dependencies by population, fifth-most populous country, with a population of almost 24 ...
in 1986 in
Karachi Karachi (; ur, ; ; ) is the most populous city in Pakistan and 12th most populous city in the world, with a population of over 20 million. It is situated at the southern tip of the country along the Arabian Sea coast. It is the former cap ...
there she worked as a painter and sculptor during a exhibition she was asked by a modelling agent to model for a adverstising and she agreed. Frieha's mother Yasmeen was a model in 1960s. Frieha also went to Canada there she studied fashion design while also teaching there at Barbizon Institute and got a diploma in fashion design.


Career

Frieha started modelling at age 18 before going to USA and she also did theater and stage plays. Frieha's was paired with supermodel Atiya Khan for a jewellery shoot. In 1986 during the match between Pakistan versus India cricket cup in Sharjah Frieha was sent abroad for a modelling show for
Maheen Khan Maheen Khan ( ur, ماہین خان) is a Pakistani fashion and costume designer, also an award winner fashion designer for fashion labels like ''The Embroidery House'', ''Maheen'' and ''Gulabo''. She has done many national and international ...
which was a succes for Frieha. She also hosted ''Lux Style Ki Duniya'' on PTV in 1989. In 1990 she made her debut as an actress in drama '' Rozi'' as Shahana which was a successful drama. In 1991 she worked in
Haseena Moin Haseena Moin (20 November 1941 – 26 March 2021) was a Pakistani dramatist, playwright and scriptwriter. She wrote several plays for stage, radio, and television. She was the recipient of the Pride of Performance award for her services to the ...
's drama '' Kohar'' as Neelam with
Shakeel Yousuf Kamal (born 29 May 1938), better known as Shakeel Yousuf, is a Pakistani actor best known for his roles in PTV drama serial Uncle Urfi (1972), as 'Mehboob Ahmed' in PTV's Aangan Terha (1984) and as ''Taimoor Ahmad'' in Ankahi (1982). H ...
,
Marina Khan ''Marina Khan'' (born 26 December 1962) is a Pakistani television and film actress, director and a producer. She was one of the most popular actresses of the 1980s and 1990s. Her television shows include '' Tanhaiyan'' (1986), '' Dhoop Kinare ...
and
Fauzia Wahab Fauzia Wahab ( Urdu: فوزیہ وہاب; 14 November 1956 – 17 June 2012), was a Pakistani politician who served as the senior '' ex officio'' member and the secretary-general of the central executive committee of the Pakistan Peoples P ...
. In 2014 she introduced actress and model
Areeba Habib Areeba Habib ( ur, ) is a Pakistani model and television actress. Habib made her television debut with negative role of Nishaal in 2018 series ''Koi Chand Rakh''. She further played the role of Chand in ''Qadam Qadam Ishq'', Taniya in ''Janbaaz ...
to Pakistani fashion industry. In 2022 Frieha launched her own podcast called FWhy Podcast in which she interview many actors and actresses such as
Humayun Saeed Humayun Saeed Ansari (born 27 July 1971), professionally known as Humayun Saeed, is a Pakistani actor and producer. He has appeared in dozens of Pakistani television dramas and limited number of films, and earned Lux Style Awards, and ARY Fil ...
,
Imran Ashraf Imran Ashraf Awan (born 11 September 1989) is a Pakistani actor and writer. Ashraf appeared in ''Dil Lagi'', ''Alif Allah Aur Insaan'' and ''Raqs-e-Bismil''. He is best known for portraying mentally challenged Bhola in ''Ranjha Ranjha Kardi'' ...
and
Zara Noor Abbas Zara Noor Abbas, also known by her married name Zara Noor Abbas Siddiqui, is a Pakistani actress. She is best known for her role as Arsala in Momina Duraid's ''Khamoshi (TV series), Khamoshi'' (2017), and has also acted in serials ''Dharkan (201 ...
.


Personal life

She married thrice but her three marriages ended in divorce. She has two children from her third marriage and took the custoday of her children and both of her children including actress Parisheh James is her daughter and singer Turhan James is her son. Frieha's sister Neshmia Ahmed is a former model and the CEO of Grandeur Art Gallery. In 2018 Frieha revealed in an interview with
Nida Yasir Nida Pasha, better known as Nida Yasir, is a Pakistani television host, former actress and model known for her role as Saima in the television drama '' Hum Tum''. She also hosts the morning television show ''Good Morning Pakistan'' at ARY Di ...
and Farah that she was abused by her cook at the age of six when her parents were on vacation at Japan and that she told about it to her mother when she came back from Japan later they arrested the cook. she said that it was traumatizing for her and it affect her and her mother but later she recovered.


Filmography


Television


Web series


Film


Music video


Host


Other appearance


Ambassadorship

* Goodwill Ambassador for Sahil in 2018


Awards and recognition


References


External links

* * * * {{DEFAULTSORT:Altaf, Frieha 1964 births 20th-century Pakistani actresses Living people Pakistani film actresses 21st-century Pakistani actresses Pakistani stage actresses Pakistani producers Pakistani television actresses Pakistani female models Lux Style Award winners Pakistani film directors